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Common Challenges facing Fast-Growing Scale-Up Agencies.

Agency life moves pretty fast, and if you don’t have the right people in place to keep the wheels turning, things can go off track quickly.

In an agency without an experienced Account Director in place, keeping clients happy, rectifying problems, and planning client strategy often falls to the agency owner or directors.

Are you the owner or director of a fast-growing scale-up agency facing any of the following common challenges?

  • In need of Strategic Direction? Is your creative team currently managing client relationships or are junior account handlers struggling to bridge the gap between the day-to-day and more strategic challenges?
  • Lacking in sector experience? Have you won a new client in a sector which your account team has little to no experience in?
  • Internal Resourcing issues? Are projects falling behind on deadlines or do you feel that your processes could be more efficient?
  • Missing stability and experience as you grow? Do you need a safe pair of experienced account management hands to help bring some calm to the chaos as your agency grows?

Finding experienced Account Directors is a challenge. This is where I come in.

Karen Hardie Portrait in front of a door

Here’s how I can help:

  • Strategic Client Management: As you take on more clients, I can bring a strategic approach to client relationships, ensuring that client expectations are met, communication is clear, and projects are executed efficiently.

  • Scaling your Agency: Rapid growth can lead to an increase in client projects and demands. I can help the agency scale its operations by managing project workflows, allocating resources effectively, and maintaining high-quality deliverables.

  • Expertise in Diverse Industries: I have a wide range of experience working across various industries and sectors. This expertise is valuable for you to offer specialised services and cater to a broader range of clients.

  • Flexibility in Resource Allocation: I can offer you the flexibility to scale resources up or down as needed. This is especially beneficial for a scale-up agency that experiences fluctuating workloads, ensuring that you can handle busy periods without overburdening your in-house team.

  • Process Streamlining: As your agency expands, I can assess existing workflows, identify bottlenecks, and recommend improvements that enhance operational efficiency.

  • Client Retention and Growth: I can focus on nurturing relationships, ensuring that existing clients remain satisfied and engaged as well as identifying opportunities for upselling and cross-selling services, contributing to revenue growth.

Want to talk it through?

If you’re seeking flexibility, expertise, and efficiency in your operations short-term to navigate your growth challenges, and someone who can seamlessly slot into your team, I’d love to help!

Let’s have a chat to see how I can bring my experience and a fresh perspective to your agency and help to support your expansion.

What am I like to work with?

“The key success criteria for any new branding project is a clear brief and good communication throughout the process. This was made seamless by Karen, who asked all the right questions throughout the creative design stage, which enabled the creation of a highly creative and well thought out brand, delivered in a timely and efficient manner.”

Sas Soubhi, Owner, Business Medics Marketing